by Mark Mason | Mar 9, 2010 | Humor
My wife has always made fun of me for being an engineering geek. And she is right. I am one. I spent years designing integrated circuits before I ever wrote a blog post or recorded a podcast episode. But what I have learned over 16 years of building Late Night...
by Mark Mason | Mar 2, 2010 | Make Money Online
One of the questions I heard constantly in the early days of Late Night Internet Marketing was this: “Mark, I want to start my online business, but I need to make money right away.” My answer then was the same as it is now. Building a profitable online...
by Mark Mason | Feb 28, 2010 | article marketing
In 2010, article marketing was one of my go-to strategies for driving traffic and building backlinks. I wrote articles under multiple pen names across dozens of niches and submitted them to directories like EzineArticles. It worked. The strategy drove real traffic and...
by Mark Mason | Feb 19, 2010 | Internet Marketing
Someone once asked me for a simple explanation of search engine optimization. They were getting pages ranked on Google by focusing on keywords, but they did not really understand why it was working. I have been answering that question for over 16 years now, and the...
by Mark Mason | Feb 17, 2010 | Internet Marketing
One of the most important lessons I have learned in 16 years of online business is that the best strategies are usually the simplest ones. I was reminded of this at one of the first marketing conferences I attended, where a presenter laid out a straightforward...
by Mark Mason | Feb 15, 2010 | Internet Marketing
In 2010, I wrote about a strategy that combined two of the most common questions I received: how do I rank in Google, and how do I outsource work in my business? The answer at the time was to hire a virtual assistant to manually build backlinks from a checklist of...
by Mark Mason | Feb 11, 2010 | Internet Marketing
Back in early 2010, I stumbled onto one of the most effective motivation tricks I have ever used. It was not a book, a course, or a mastermind group. It was a coffee cup. The Coffee Cup Story At the time, I was working full-time as an engineering manager at a large...
by retta719 | Feb 7, 2010 | Internet Marketing Podcast Transcripts
In the early days of this podcast, I spent several episodes breaking down the major online business models one by one: affiliate marketing, information products, blogging, membership sites, ecommerce, and more. In this episode, I pulled them all together into what I...
by Mark Mason | Feb 6, 2010 | Podcast
In Episode 008 of the Late Night Internet Marketing Podcast, I pulled together everything we had covered in the first seven episodes about online business models: affiliate marketing, information products, blogging, membership sites, and ecommerce. The goal was to...
by Mark Mason | Feb 4, 2010 | Miscellaneous
People talk about positive thinking like it is some mystical secret sauce you can pour on your life to make everything work out. In my experience, nothing could be further from the truth. You cannot just think happy thoughts and expect success in business without...
